Social Media Success – Facebook status update reveals shoe buying secret
Saturday 21st August 2010 2 Comments
The summer holidays are rapidly drawing to end. With only two weeks left, parents up and down the country are breathing a mixed bag of emotions from ‘can’t come soon enough’ to ‘where did the time go’. However one thing unites all parents of school age children – the dreaded shoe shopping.
This without doubt has to be the busiest time of the year for shoe shops. Parents waiting as late as possible to ensure that their child doesn’t grow out of their shoes before term starts, but not wanting to leave it too last minute just in case shoes have to be sourced elsewhere.
Busy is bad news for parents as busy = queues = waiting = bored child + fractious baby = stressed mummy
We have a number of local buying options including an excellent independent store and the usual chains.
Checking my Facebook newsfeed, one of my mummy friends posted that she was at said independent store and after three quarters of an hour was seriously considering giving up. And so competitive ‘we waited the longest ever’ battle ensued mixed in with the occasional smug ‘I turned up and was in and out within 5 mins’.
However, one hero of a mummy revealed what I can only describe as the most crazy best kept secret. Crazy because it is simply brilliant yet why, as a mummy, did I not know this important stress and time saving gem of information?
Clarks allow you to book appointments! You then just turn up and get seen straight away.
no queues = no stress = happy mummy
The person that revealed this little known secret was not a friend, but is a friend of a friend. This is a great example of how social media and specifically Facebook has saved me time and stress.
Three cheers for Facebook!


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